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Writer's picturePhil

Why Willpower Just Isn't Enough


How many times have you gone to the shops and come back with more that you were intending to get?

In fact.....

How many times have you gone to the shops and come back with things that were specifically on your "don't buy" list?!

And we justify it to ourselves too....

Oh but the bread smelled so fresh!

That packet of biscuits will last all week...

I bought them for the kids....

There was a special offer on Pinot Grigio...

We've all done it at one time or another

And the shops/Supermarkets play on it..

The smell of freshly baked goods

The "special offers" for wine that ambush you on the way in

The way in which the aisles are laid out..

All designed you make you buy!!

And what about being at home?

Surely that's a different scenario?

Nope!! Not really...

You open the bar of chocolate and end up eating the WHOLE thing!

You eat half the bag of cookies

Demolish half that soft and fluffy loaf of bread

Have a bigger bowl of pasta because "you're hungry"

And so it goes on.....

You see we only have a finite amount of willpower

If we spend it resisting everything in the shops then there's nothing left when we get mugged by the chocolate bar at 10pm!

You know that feeling of being just too tired to put up a fight...

So we give in

Then we feel guilty

Then we feel bad about feeling guilty

Then we feel DEPRESSED about feeling bad...

The next thing you know you've downed 3 bottles of wine, a 2kg box of chocolates and that left over chocolate bunny that the kids didn't eat three weeks ago!!

So what's the solution?!

​​​​​​​You need to employ strategies that work for you and the foods that you struggle to control

For example..........

1) Order your food online so you don't get influenced by the smells and offers in the supermarket

​​​​​​​2) If you must order things like wine and chocolate then buy the smallest size you can which will limit your consumption (or just don't have it in the house at all)

3) Have a very specific shopping list and meal plan for the week which means you'll be less likely to want your trigger foods, and

4) Have snacks on hand which will support your goals rather than work against them (need ideas? you can download a FREE snack pack here)

Give it a go

Plan the whole of your next week out and see how you get on

Remember......

You have to put EFFORT in to get the RESULT at the end!!

Just saying!

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